the future of marketing is being able to create stories …

I have to agree on this one. I’m working on a pitch at the moment, where this is exactly what we will try. I’m presenting monday and I’ll show what we’ve done afterwards on this blog.

the future of marketing is being able to create stories other people will want to tell: ”

…which brings me to the major point of this post. Reduced to the most basic level, the main reason English Cut is currently growing as a busines is simply because people like telling the story to other people. Because they like telling it, that’s what they do. Ergo, the story spreads.

So ask yourself two questions: Do people like telling your story? Seriously, when people talk about what you do for a living, do their eyes light up?

If not, you’ve got a bit of a marketing problem. Seth Godin is correct- the future of marketing is being able to create stories other people will want to tell.”
From: Gapingvoid

Advertisements

One thought on “the future of marketing is being able to create stories …

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s