The great advertising shift
Just look at these figures:
- US advertising revenue at 4 big online media companies–Google (GOOG), Yahoo (YHOO), AOL (TWX), and MSN (MSFT)–grew by $1.3 billion in Q2, or 42%.
- US advertising revenue at 15 big television, newspaper, magazine, radio, and outdoor companies (Time Warner, Viacom, CBS, etc.) shrank by $280 million in Q2, or 3%.
I’m glad I’m working on the online side 
Found thanks to: The great advertising shift ยท Marketingfacts#When:06:21:00Z
That is good news for some of us, indeed!
Cam Beck
August 20, 2007 at 12:53 pm
Define online. when TV becomes digitla, when outdoor becomes digital – are we still going to discuss online, or relelgade online to web pages?
feesch
July 30, 2008 at 6:09 pm