Brandopia

Musings on marketing, communication and technology

Archive for August 2007

Shameless selfpromotion

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Video: Bring the love back – The interview

This is an interview I did on the movie: “bring the love back” for an internal Sales Kick Off we had a month ago.

Cross-posted on Bringtheloveback.com

Written by geertd

August 21, 2007 at 7:41 am

Posted in Marketing

The great advertising shift

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Just look at these figures:

  • US advertising revenue at 4 big online media companies–Google (GOOG), Yahoo (YHOO), AOL (TWX), and MSN (MSFT)–grew by $1.3 billion in Q2, or 42%.
  • US advertising revenue at 15 big television, newspaper, magazine, radio, and outdoor companies (Time Warner, Viacom, CBS, etc.) shrank by $280 million in Q2, or 3%.

I’m glad I’m working on the online side ;-)

Found thanks to: The great advertising shift ยท Marketingfacts#When:06:21:00Z

Written by geertd

August 20, 2007 at 11:16 am

Posted in Marketing