This week will be a slow blogging week. I’m attending Mix in Las Vegas. After a horendous flight (28 hours in total) we arrived yesterday at The Venetian, an incredible hotel: 4.000 rooms (and i just heard they are adding 4.000 more rooms for the future), it’s like a town within a building. We just saw a few demos of Silverlight and I must say they looked promising (especially the demo for opengolf). Will tell you more later.
Archive for April, 2007
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Dilbert on corporate blogging.
Just discovered an interesting application: Weblin. As stated on their site: “Weblin the perfect addon to your Windows Live Messenger. Weblin makes you and your friends visible in the Internet as little avatar characters. You are not alone when you surf the web. Weblin brings you a new exiting and lively world on every website. Get to know People, who share the same interests with you.”
I registered and tried it out. It’s really nice to see who’s on the same site as you. I even had a chat with Luna (she initiated the chat, by the way) and it opens up a new chatbox (not in Messenger) which is a pity for us, I think.
Not sure if I’ll be using this all the time… no more surfing to competitors job sites or sex sites, I presume! Who knows who I see on the same page as me?
I’ve included a picture of people on Youtube when logged in to Weblin where you can see the avatars on the bottom of the page.
Move over Youtube, Brightcove and Joost, here comes LiveStation! Together with Skinkers and Microsoft Research, LiveStation integrates Microsoft Silverlight with Skinkers P2P technology to set a new standard for cost effective delivery of high-quality video content… OK, this comes from the official announcement but nevertheless I’m very curious to see it.
Very nice project, on MAp My Name ,2 students are trying to map all the people online in only 1 month! They show that it is theoretically possible, now let’s see if they can make it work. If you want to find me, click here: Geert Desager.
This, “It’s the Conversation Economy, Stupid” , is the best posting I have ever read concerning the changes occurring in the media & marketing landscape. I’ve been reading David Armano’s blog Logic + Emotion for a long time and it has been an incredible source of inspiration. The strategy behind our little project, Bring the love back, is based on what he writes and when reading this article in Businessweek I can only hope that, as he says: “…the new consumer class that can be anything and everything at once is looking for meaningful dialogue. Some brands and businesses are going out of their way to provide this. Some are going through the motions. And some are doing business as usual. Which camp do you fall in?”, I fall in the first camp!
Geert
Crossposted on Bring the love back
Just found this very helpful posting: Modern B2B Marketing: Budgets. Especially handy as I’m working on next year’s budget as we speak. The big split looks like this:
- Field Marketing / Demand Generation: 64.7%
- Corporate Communications: 15.0%
- Product Marketing: 9.5%
- Branding/Advertising: 7.2%
- Channel Marketing: 2.5%
- Market Intelligence: 1.1%
Very interesting indeed!
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