Brandopia

Musings on marketing, communication and technology

Great ad for Dove

with 5 comments

Stunning ad for Dove. After their campaign for real beauty they stretched the idea for reality in advertising a bit further. Fantastic

Written by geertd

October 17, 2006 at 8:49 am

Posted in Marketing

5 Responses

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  1. I agree – great ad. We’re seeing more and more of these video and site applications to take advantage of the viral marketing that happens online. Stunning, edgy, irreverant campaigns that couldn’t make it on traditional tv in North America are being released on the net with the purpose of it being spread virally. Two examples I’ve blogged about are Smirnoff’s Tea Partay and the very amusing Philip’s Shave Everywhere Men’s Bodygroomer.

    Rajan Sodhi

    October 20, 2006 at 5:54 pm

  2. Thanks Rajan, also for poiting me to the great Smirnoff Tea PArtay movie. I hadn’t seen that one, Really good.

    geertd

    October 23, 2006 at 6:27 am

  3. [...] An commercial that I did think was quite interesting, was the new ad for Dove. “After their campaign for real beauty, they stretched the idea for reality in advertising a bit further. Stunning.” I couldn’t agree more, here it is: [...]

  4. i like your site

    Megan

    November 8, 2006 at 3:09 am

  5. Excellent post.

    Optin Accelerator Review

    March 11, 2008 at 6:12 pm


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